Aluminium-free
Paraben-free
Made in NZ
In New World & Pak N Save
Free NZ shipping on bundles
Pick your option.
Bundle for the best value. Singles if you know which one you want.
Goes on smooth. Feels like lotion.
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A roll-on that doesn't feel like one.No wet drag, no sticky finish. Just a smooth, lotion-like glide.
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Dries fast.Roll it on and go.
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Vanilla & Bergamot.Light, clean scent. Nothing overpowering.
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Two ingredients we left out.Aluminium and parabens. That's it.
What to expect.
1
First application
It goes on smooth — closer to a lotion than a deodorant. Let it dry for a few seconds and get on with your day.
2
Through the day
No sticky residue, no tacky build-up. Vanilla & Bergamot sits light, not overpowering.
3
Ongoing
You stop thinking about your deodorant. Roll it on, get on with your day. That's the whole point.
I was sick of deodorant being a compromise. Either it worked and felt awful, or it felt nice and didn't work. So I made one that does both. Goes on smooth. Feels like lotion.
— Izzy, founder of I'M PURE · Christchurch
Already on shelf
Stocked in New World and Pak N Save across Christchurch. Real supermarket buyers said yes to it.
Aluminium-free and paraben-free
Two ingredients most deodorants rely on. We left them out.
Made in NZ
Made in Christchurch, New Zealand — from formulation to bottle.
Ready to feel the difference?
Get the Bundle. Both Him and Her, free shipping, $29.98.
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